Award-winning editor & creative director crafting audience-first publications, strategies, and campaigns that listen as well as they speak.
Our Path Forward:
The Campaign for Kenyon
A feature video to launch Kenyon College’s $300 Million endowment campaign. Contracted to direct, research, interview and script the film.
Honored
Bronze Telly Award (2019)
Reinventing the alumni magazine—sparking new imagination in a tempered field.
From 2012 to 2021, I had the pleasure of serving as the editor and creative director of the Bennington magazine. During that time I led three major redesigns. The last redesign in 2019, put Bennington on the map as the first alumni magazine in the country to publish a feature section populated entirely with alumni contributions (replacing themes). The magazine won all eligible CASE honors and was nominated for the Robert Sibley Magazine of the Year Award—the industry’s highest honor. This innovation later led to several elite institutions redeveloping their alumni magazine in much the same way.
EDITOR & CREATIVE DIRECTOR
Honors: CASE Gold Award “Magazines on a Shoestring” • CASE Silver Award “Publishing Improvement” • CASE Silver Award “Alumni Engagement, Marketing and Promotion” • CASE Silver Award “Magazine Design Excellence” • CASE Bronze Award “General Interest, Magazine Excellence” • Nominated for The Robert Sibley Magazine of the Year Award
We Work Here
Editor & Creative Director
Deepening understanding about the relevance and merit of field work in a changing world.
Honors: CASE Gold Award “Branding Program Excellence”
100 Little Book Clubs
Editor & Creative Director
A poster sent to accepted students that included all the books students recommended as part of their application. Each book was organized according to the Library of Congress and all books recommended by incoming students that were not already included in the library, were added before they arrived.
Honors: Bronze Award, Excellence in Poster Design
Admissions campaigns that ask the big questions
Honors: CASE Silver Award “Excellence in Print Admissions Packages” * Excellence in Social Media, Student Recruitment * Gold Award “Website Redesign” * Webby nomination
Editor & Creative Director
A multi-year, cross-channel admissions campaign that prioritized engagement.
What question changed the way you understand the world?
An accepted student video featuring selected responses of Bennington applicants.
Breaking the mold.
TappedIn was developed in 2011, opening first of its kind opportunities for prospective students to engage anonymously with current admission interns by posing questions answered in an unscripted post by students—breaking the one way communication mold of individual student profile blogs popular at the time. TappedIn remains the center of the College’s social media more than a decade after launching. It has inspired this model at hundreds of other colleges as well.
Opening Conversations
Rotating through a series of five questions, prospective students were invited to engage in a conversation with admissions interns and the College. Randomized, students might land on any one of the following questions, where they could submit their response in the open field.
Hybrid Minds
Wrestling with the need to explain its education to students unprimed to understand college without course requirements and majors, Bennington’s 2016 website redesign aimed to translate the nature of hybrid study. Interviewing more than 30 students their voices were seamed to create portraits of academic disciplines as told by students.
photography
Bennington College
Kenyon College
Southshire Community School
Portraits
Artists
Performances